Inspiration Lab

Philips Cinema Parallel Lines
August 18, 2010, 1:04 pm
Filed under: This and That

To celebrate the cinematic experience Philips announced the Parallel Lines Competition a while back. The competetion focuses on telling a story with fixed lines your way. The lines are: “What is that?”, “It’s a unicorn”, “Never seen one up close before”, “Beautiful”, “Get away. Get away” and finally “I’m sorry”.

So what can you do when the lines are already fixed, you might think, well you can do a hell of a lot. Just look at how different the top ten videos are Be sure to vote!

One of my faves is definitely “Honey Moon” but I also happen to know the creators so I might be a bit biased. Congrats to Tine and the boys for kicking ass and making it into the top 10 selected by BAFTA, Ridley Scott and Philips.

Streets of Tokyo
February 28, 2010, 8:57 am
Filed under: This and That | Tags:

If you’re fond of architecture then Tokyo is a must see. Great architecture is so inspireing to me and it always inspires me whether it’s to fold a brochure differently or to choose a material. In Tokyo you will find so many great buildings, a lot of them heavily inspired by origami. Just check out the Audi bulding on Meiji-dori, a street running through the shopping area in Harajuku, or the Bvulgari building (one of my personal faves) on Omotesando. The Japanese appreciation of shape and simplicity definitely comes through and I love how it is not only huge buildings but also smaller recidential houses that are original. Check out this great selection.

The Audi building on Meiji-dori.

Tod’s building on Omotesando.

Prada building in Aoyama.

Bvlgari building on Omotesando.

Selection of smaller house inTokyo.

Maija Louekari
January 13, 2010, 10:25 pm
Filed under: Illustration/Art, This and That | Tags:

Phew! It’s a busy week. My computer died last weekend (may it rest in pease) so I’ve had to catch up a month of work in a single week. So everyone, BACK-UP NOW!!!

Looking forward to tomorrow though as I’m going on a bit of a mini break to Helsinki visiting the family. So of course I must share something Finnish today, and that’s why I’m giving you Maija Louekari. Maija does such lovely illustrations in various media and has had great success with her work for Marimekko. I have fallen in love with one of her recent series, “In good company”, so in love that I am in fact planning to carry back 12 plates when I come back. Hopefully I’ll enjoy lots of great dinners in good company on them :-)

Visit Maija:

New Year’s Resolution?
January 4, 2010, 8:24 am
Filed under: Illustration/Art, This and That | Tags:

Finally managed to get out a little bit, I guess 2010 doesn’t look that different yet. So did anyone decide on any New Year’s resolutions? I’m doing the usual “loose 10 pounds and work out more” version, will fail miserably in about 3 weeks. But if anyone is looking for a design related resolution you should join the “make something everyday” movement. I recently came across Brock Davis’ contribution, I wonder if his was a New Year’s resolution. Anyway, I do admire everyone out there doing this. Although I do get up to the odd self initiated project I don’t do one thing everyday, apart from this blog I guess. Of course the quality isn’t top notch every day, but it’s more a question of doing something. I did really love the shots below though.

See the whole year here.

Typo gifts
December 18, 2009, 8:46 am
Filed under: This and That, Typography

If you’re looking for a last minute Christmas prez for a graphic designer then look no further. I just came across these pillows from Heather Lins Home with lovely eye chart typography print. If you wanna make a theme out of it you can add an Alphabet bag (I have the one with the J).

Buy from Heather Lins Home.

Buy from Alphabet Bags.

Matt Robinson & Tom Wrigglesworth
November 9, 2009, 8:27 am
Filed under: ADs, This and That

Check out this little number by designgraduates from Kingston, Matt Robinson and Tom Wrigglesworth. They won the Best New Blood award and came in second at the D&AD Student award with this video for HP. I just love how it’s done quite low tech but still works out great. It should teach students everywhere to set the bar high and not limit themselves to solutions they can do on their computer.

They also did a great piece where they handdrew the most commonly used fonts with pens to see which font was the most ink effecient. As you can see Comic Sans came in third to last so there really is no good reason to use it.

Visit Matt and Tom.



Passion 09
October 21, 2009, 1:24 pm
Filed under: This and That

On the 24th of November you have the great oportunity to come to the Danish School of Media and Journalism (that’s where I work) and be inspired. I am speaking at a conference where the profit goes to a great cause. The cause is my penniless students going to Typo Berlin next spring to learn loads more about typography and they need a bit of financial help.

The price for attending Passion 09 is 1800 kr. and for that you get 5 great speakers plus coffee, cake and lunch, it’s a bargain! We are all speaking about our passion for something we do and I am speaking about my passion for being inspired and how I keep that feeling going. Come help us make it a great day, and make the smiles on our students’ faces even brighter.

Read about the conference here. Hopefully I’ll see loads of you there, do come and say hi!


October 17, 2009, 9:01 am
Filed under: This and That

I installed the screensaver Dropclock ages ago, but I don’t see it very often because I am simply too busy…or because my computer is so crap it shuts down after 10 minutes idle time. But I thought I should share it with you if you don’t already know it. It is a wonderful sight to come back to after a meeting or a coffeebreak.

Download it here:

drop drop3


October 15, 2009, 8:23 am
Filed under: Books, This and That

Well by now you know I have a bit of a weakness for crazy ceramics. I just love when someone uses an unexpected media to do something great. That is why I was over the moon when I stumbled upon the book “Fragiles” from Gestalten in New York. It is literally bursting with great examples and it is really inspiring to any creative. The book contains loads of talented people but just to mention a few, I am so in love with the work of Charles Kraft, Stephanie DeArmond and Yvonne Lee Schultz.

You can buy the book through Amazon. Also visit the website for Fragiles.

cover kraft1 schultz





October 7, 2009, 5:08 pm
Filed under: Graphic Design, Packaging, This and That

I’ve been a busy bee the last few days, and now I’m coming to you from the Big Apple. That’s right! I’m back in New York for a while.

So, I’ve been fuming about this one for a while but I think I am now calm enough to share it with you without writing myself into a fit.
I guess it all began way back in the 80′s when Swatch started their Pop Swatch collections. You could get all kinds of wacky patterns and colours and when you got sick of it you could change the strap.


But towards the change of the millennium the customization trend really got going with companies like Nike launching their custom shoe concept NikeiD in 2001. Then loads of other big brands caught on to the branding success and started their own customization initiatives. Be it products that the customer could customize online in the comfort of their own home or products that hand selected designers or illustrators had designed to be a special limited edition like Kid Robot’s Dunny and Munny. Whether it was one or the other, customization became all the rage.


And now it has finally come round to our end of the world up here in the cold north. Raun sofa does it, no wait, they really don’t they just advertise that you can customize but what they really mean is that you can choose between completely generic fabrics.


And the newest edition is ye old liquorice brand Gajol (similar to Läkerol). This is actually customization, but oh, how my eyes bleed. Is this the best we can come up with? I don’t know where this all went wrong as it’s a brilliant assignment. But either the brief was all wrong or these people did it in their sleep. I have all the respect in the world for people like Malene Birger, she designs beautiful clothes but why did her contribution end up being blatant advertising for her own company and not really a customization of the iconic Gajol packaging?


Why not do something illustrative from her own perspective. Like a great crop of her work sketches or something like that. I think the big problem with this case is that the client has not been clear enough. In my opinion they should have set up a set of ground rules for the brief. Like the band running along the bottom and the logo and its position can not be tangled with. That way the series would have had some sort of coherence while each box would still be able to be completely different in its’ own right. In stead you get a result where it does not make any sense as a series. It seams like Gajol has not decided what the point of this project is, it’s more a case of “doing it because we can”.


On some of them the logo is present, on some not. Some are narrative and some are purely decorative. It sure is a different result when companies like Evian and Coca Cola do their own custom editions. Making the brand attractive and fresh, and perhaps most important of all, deliciously drinkable! So come on Denmark, prove me wrong, shape up and show me something better!



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